Huspy, the Dubai-founded mortgage and real estate technology company, has acquired Italian credit intermediary Integra Finance and committed $86 million (AED 315 million) to its Italy expansion, the company . Italy becomes Huspy’s fourth market, after the UAE, Spain and Saudi Arabia. The price paid for Integra Finance itself was not disclosed.
Jad Antoun, Huspy’s co-founder and chief executive, said:
“We are doubling down on Europe, and Italy is central to our next phase of growth.”
Ziad Nassar, co-founder and deputy chief executive, added: “For Huspy, a company founded in the UAE, entering Italy is an important strategic step.”
Enrico Quadri and Samuele Lupidii, chief executive and chairman of Integra Finance respectively, said: “We are delighted to begin this new chapter with Huspy.”
What Integra Finance brings to the deal
Integra Finance, also founded in 2020, is an Italian credit intermediary serving individuals, professionals and businesses, with a network of more than 160 advisors and relationships with over 50 banking, financial and insurance partners. Its services span mortgages, personal loans and corporate financing, alongside insurance products offered through its subsidiary, Bicher. Huspy said the acquisition is aimed at building one of Italy’s leading operators in mortgage finance and real estate.
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Huspy’s fifth acquisition, not its first
Huspy, founded in Dubai in 2020 by Antoun and Nassar, provides AI-powered technology and services for real estate agents and mortgage brokers, and now operates across 15 cities in the UAE, Spain, Saudi Arabia and Italy. This is the company’s fifth acquisition in the credit-intermediation sector, following its purchase of Home Matters in the UAE in 2021 and in 2023.
The company said it plans to focus on developing the Italian market through 2026 and 2027, while also expanding to further markets across Europe and MENA and strengthening its existing presence in Spain, the UAE and Saudi Arabia.
Why it matters
A Dubai-founded proptech company using its own capital to acquire a European credit intermediary, rather than the more common pattern of a European or US firm entering the Gulf, signals confidence in Huspy’s underlying model travelling beyond its home markets. The $86 million commitment, a specific, disclosed figure even though the acquisition price itself was not, gives the market a concrete measure of how seriously Huspy is treating Italy relative to a token market-entry move.
What’s next
Huspy has not disclosed a timeline for closing the acquisition, integration plans for Integra Finance’s 160-plus advisor network, or which additional European or MENA markets it’s targeting next beyond stated ambitions to deepen its Spain, UAE and Saudi Arabia presence. Whether the $86 million commitment translates into further acquisitions in Italy specifically, or organic build-out around Integra Finance’s existing partner network, is the concrete detail worth tracking.
